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Introduction

Motto includes a suite of built-in monetisation tools that help you earn revenue from your live and on-demand sports content — all without managing complex infrastructure. These tools let you create flexible business models, engage fans, and unlock new revenue streams right from the Motto platform, whether you’re launching an OTT service or streaming standalone events.

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Overview of Monetisation Options

Motto supports multiple monetisation approaches out of the box:
  • Pay-Per-View (PPV) events or passes
  • Subscriptions (SVOD / bundles)
  • Video Advertising (AVOD)
  • Sponsorship and Branded Integrations
Each tool can be configured via the Motto Studio or programmatically through the Motto API depending on your workflow.
Tip: create multiple offers to access the same content You can create multiple monetisation offers for the same content in Motto, think of day pass, monthly subscription or yearly subscription. This allows fans to choose the option that best fits their needs, while maximising your revenue potential.

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PPV & Subscriptions

PPV allows you to charge viewers a one-time fee for specific live events or on-demand videos. Subscriptions let fans access a catalogue of content for a recurring fee — ideal for seasonal or year-round access.

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How to Configure

Via Motto Studio (Self-Service):
  • Go to the Monetization section in Motto Studio.
  • Select Offers.
  • Create a new offer
  • Attach the offer to an event, entity, or even all content.
  • Provide the required information choose whether it’s a one-time purchase (PPV) or recurring (subscription).
  • Define pricing tiers and descriptions that match your audience and content strategy.
  • Enable payment processing and test purchases in staging before going live.
Tip: grant free access to paid content You can grant a specific user access to a paid event without requiring payment by creating an entitlement for them via the Motto Studio. This is useful for complimentary access, press passes, or internal testing. See entitlement verification for more details.

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Video integrated ads

Advertising monetisation allows you to generate revenue by placing ads in your video streams. Motto currently supports pre-roll ads. Advertising is commonly used for free-to-watch platforms, or as part of a hybrid model. ###How to configure advertising
  • Open Motto Studio
  • Go to Monetization
  • Select Ads & sponsorship
  • Create a new ad
  • The Motto platform allows you to either upload your own creative (ad) or use an Ad partner through VAST or VMAP integration.
Please ensure the video player component in the OTT section has the option “Enable ads” enabled.